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Mitsubishi

Golley Slater briefed Bomper to create a short animated film that explains the financial benefits of the new Mitsubishi Outlander PHEV, their flagship Plug-in Hybrid Vehicle.

For the film, Bomper used a slick, animated style, with a nod to ‘Tron’ and the ‘Electric & More’ TV campaign. The final film was used as part of a worldwide campaign, and shown at various conferences.

Development

Credits

Client: Mitsubishi Motors Corporation

Agency: Golley Slater

Production: Bomper Studio

Producer (Golley Slater): Jude Bainbridge Producer Assistant (Golley Slater): Alyn Farrow

Executive Creative Director (Bomper): Emlyn Davies

Art Director (Bomper): Josh Hicks

After Effects: Colin Wood, Josh Hicks

3D Artists (Bomper): Colin Wood, Rhodri Davies