Renderboxes
Typical tech branding is masculine, confusing, overstimulating and jargon heavy.
This was a problem for Renderboxes, who configure high end, custom built water-cooled systems for GPU workflows for the serious freelancer and mid to high end studios.
One of the USP’s of the brand is that you get a custom install with Richard (Director @ Renderboxes) physically installing on-site. Working with Headless Horse, we created a visual centred on this USP, and inspired by the format and communications used in automotive.
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Credits
Client: Renderboxes
Agency: Headless Horse
Production: Bomper Studio
Executive Creative Director (Agency): David Mahoney
Executive Creative Director: Emlyn Davies
3D Artists: Rhodri Davies